Deep Dive into the Meaning Behind Menswear in this Autumn/Winter 2021 Video Essay

Analysing the latest A/W 21 menswear collections from Raf Simons and Prada, Hedi Slimane's Celine, Y/Project, Loewe and more, fashion writer M-C Hill asks: What does the archetypal man look like in 2021? He frames his discussion around 'The Pack', a group of football hooligans in the 2009 film Awaydays. Hill unpacks the desire to belong, which underpins fashion, looking at the menswear archive community and the different uniforms presented on the digital menswear runways this season. Throughout, Hill discusses key themes from A/W 21, from suppressed male rage at Rick Owens to a homoerotic, rent boy-type sensuality at Lazoschmidl. 'The attitude and the swagger of the battles between gangs throughout the film, echo the game of clothes that's somewhat consecrated into maleness.' Explore all of the shows alongside in-depth fashion analysis on SHOWstudio.com Analysis: M-C Hill Established in November 2000, SHOWstudio is an award-winning fashion website, founded and directed by Nick Knight, that has defined the manner in which fashion is presented via the Internet. A pioneer of fashion film and live fashion broadcasting, SHOWstudio is now recognised as the leading force behind these mediums, offering a unique platform to nurture and encourage fashion to engage with moving image in the digital age. In its documentation of fashion and the arts, SHOWstudio has collaborated with pop culture icons and creatives including Tracey Emin, Lady Gaga, John Galliano, Kate Moss, Alexander M