Take it as a compliment

A KALTBLUT exclusive editorial and film introducing fashion brand Clelia Ruth Schäfer. Photography by Juri Tiedemann. The model is Adam Azzouzi, signed at Majin Management. Make Up by Federica Bartolo. Hair by Dustin Fischer. Videography by Viji Umuderi. In a world still shaped by rigid expectations, this editorial celebrates the freedom of existing beyond the binary. Take it as a compliment, embrace genderfluid expression as an act of visibility and confidence. Silhouettes blur the lines between traditionally masculine and feminine codes, challenging the idea that identity must fit within predefined categories. To stand out, to be seen, to disrupt expectations; these are not provocations, but affirmations. Fashion becomes a language for post-binary identity: a space where softness meets strength, tailoring meets fluidity, and individuality takes precedence over convention. If it unsettles the rules, if it draws attention, if it refuses to blend in. The key to transforming into your true self is ultimately to see things as a compliment. Photography by Juri Tiedemann / Instagram: @j.tiede Model: Adam Azzouzi signed at Majin Management / Instagram: @mephistos.touch Styling, Designs and creative direction by Clelia Ruth Schäfer / Instagram @cleliaruth_ Make Up by Federica Bartolo / Instagram: @federicaglamlab Hair by Dustin Fischer / Instagram @dust1n Photography assistance: Felix Beutgen / Instagram: @felix.btg Videography by Viji Umuderi / Instagram: @viji_umuderi Brand u