How I Am Building A Responsible Business: Ep 1 - The Anti-Consumptionist | #BoFSpecialEdition

What does it take to be a responsible fashion brand? As part of our latest Special Edition, BoF has produced a 5 episode series of educational video articles with entrepreneurs and business owners on how to build a responsible business. First up is August Bard Bringéus from online-only, direct-to-consumer menswear brand, Asket, who openly want you to buy fewer things, and so focus on their products outlasting anything else in your wardrobe. Read the full article on BoF now and sign up to BoF Professional to access the full Special Edition. Subscribe to BoF’s YouTube channel to never miss a video. Join us at the BoF Professional Summit on June 17 as we explore how fashion can be more responsible to people and the planet, featuring Bangladeshi garment worker activist Kalpona Akter, Levi Strauss & Co. Chief Executive Chip Bergh, designer Eileen Fisher and Aniyia Williams, executive director of Black & Brown Founders. Register now: https://pages.businessoffashion.com/bof-professional-summit/ CONNECT WITH THE BUSINESS OF FASHION: Web: https://www.businessoffashion.com Twitter: https://www.twitter.com/BoF Facebook: https://www.facebook.com/businessoffa... Instagram: https://www.instagram.com/BoF LinkedIn: https://www.linkedin.com/company/the-... Pinterest: https://www.pinterest.co.uk/fashionbu... Newsletter: https://www.businessoffashion.com/new... ABOUT THE BUSINESS OF FASHION: The Business of Fashion is a next-generation fashion media company conceived for today’s global