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DIESEL FALL WINTER 2026 RUNWAY SHOW
DescriptionDIESEL MEMORABILIA The Diesel Fall Winter 2026 Runway Show opens the brand’s vault for a vivid visual and tactile celebration of the Diesel universe - past, present and future. Under the creative direction of Glenn Martens, Diesel Memorabilia reanimates the archive, transforming it into a dynamic living record ofMore
DIESEL MEMORABILIA
The Diesel Fall Winter 2026 Runway Show opens the brand’s vault for a vivid visual and tactile celebration of the Diesel universe - past, present and future.
Under the creative direction of Glenn Martens, Diesel Memorabilia reanimates the archive, transforming it into a dynamic living record of the brand’s identity and evolution since it was founded in 1978.
Abundance becomes visual impact. The set is an immersive, larger-than-life installation of repurposed fragments of Diesel’s daily life: objects and memorabilia drawn from the brand’s lived reality and collective memory. Recontextualized and accumulated, these elementsillustrate more than four decades of Diesel culture and identity. Much like a crowded, unfolding scene, they reflect Diesel not as a singular narrative, but as a multitude of shared moments.
Props from past projects — such as the monumental inflatables from the FW22 runway show — are reassembled into a dense and massive landscape. The result is a colorful, intense exhibition and study of Diesel heritage, where the boundaries between archive, community and everyday life dissolve.
Nothing is discarded. Each object is treated as a fragment of time, carrying traces of use, presence and meaning. Through reuse and transformation, the installation embodies Diesel’s commitment to sustainability also as a powerful creative process. The mementos are valuable pieces of time in an expansive, ongoing story of Successful Living.
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