MARGHERITA MISSONI - #ODDAstayhome

Italy Margherita Missoni takes time with us to reflect on her current quarantining experience in Northern Italy. Her approach towards this time ​minds presence, family, creative endeavors, and rethinking the new ways Missoni can function ​upon ​a time of return. She speaks in the video as a​ self-reflection​ and ​of ​the comfort at home​​​ and​ how weird it is. Her perspective of being physically close but so far away in ability to help during the COVID-19 pandemic is felt by millions worldwide. She, however, keeps spirits high and hopes that you will join her in doing the same in her efforts to support Lombardy’s hospitals to cope with their suddenly increased coronavirus cases. 100% of the proceeds made from Missoni’s collaboration with Vestiare Collective will support Lombardy hospital’s efforts to contain the coronavirus. In these difficult and uncertain times, we believe our sense of responsibility can bring us together. We, as a brand, are opening up our Instagram account in the hopes of creating a melting pot of creativity and good vibes. Now more than ever we want to share positivity and inspiration, the reason why we have created #Mbecauseitmatters, following a series of initiatives to inspire and be inspired. – M Missoni and Missoni team. Text by NnekaAnozie Editor TaylorFreeman We would like to THANK YOU everybody involved in this project and helping others to understand what’s possible to do at home as well as keep yourself active and moving forward. #ODDAsta