Joico Inner Joi Clean Beauty Hair Care

Inner Joi products are developed with your hair and our environment in mind. Our focus is on creating clean† formulas with a high level (86%-98%) of naturally-derived* ingredients that don’t compromise on performance. Outer beauty While inner beauty may be what’s most important, we wanted to ensure that what’s on the outside (our packaging) didn’t fall short when it comes to being sustainably conscious. All Inner Joi shampoos and conditioners are packaged in recovered and recycled Social Plastic®***, which supports communities in need and helps fight ocean plastic pollution. All other Inner Joi bottles are made with a minimum of 50% post-consumer recycled plastic. *According to Global ISO 16128 Standard, 90%-98% naturally derived means that plant and mineral-derived materials and water, all of which undergo limited processing, make up at least 90%-98% of the formulas. ***Social Plastic is a post-consumer recycled plastic provided by Plastic Bank that fights plastic waste and poverty.