Style & Colour Trophy 2024, Grand Finale | Hair Competition, L'Oréal Professionnel

Step inside the Grand Finale of the world’s longest-running hair competition: L’Oréal Professionnel Style & Colour Trophy 2024, celebrated under the futuristic theme "Utopia." Live from Paris, elite global finalists (including Ian & Yoni (Indonesia), Rajz (Middle East), as well as finalists from Brazil and China) compete alongside visionary 3D digital artists across two high-stakes creative challenges: Round 1 Coloring and Round 2 Runway Styling. Evaluated by an esteemed judging panel featuring Min Kim, Derick Monroe, Charlie Le, and Sam, contestants demonstrate extraordinary technical mastery. From complex basket-weaving techniques and extreme volume creation without extensions to root-melting formulations, fiber protection with Metal Detox, and high-precision fiber prep using AirLight Pro, see how top hair pros turn futuristic visions into reality on stage and in the Roblox metaverse where digital winner Natalia Grit (Benelux) takes the crown. WHAT’S THE STYLE & COLOUR TROPHY? Created in 1954 in the UK, the Style & Colour Trophy by L’Oréal Professionnel is the world’s longest-running professional hair competition, with more than 1 million participants across 40 countries since its creation. Each year, finalists from around the world meet in Paris for the Grand Finale, competing in two rounds, colour then styling, to showcase their technique, creativity and individual vision. WHO ARE THE JUDGES? Min Kim: New York City-based master colorist, global educator, and L’Oréal