VEJA PROJECT

For the first time, the two VEJA founders decide to give their story of VEJA on our new website. When we launched VEJA in 2005, we did not have a website for 3 years, the 2 guys were too busy on field in Brazil and running everywhere convincing farmers, factories, shops, learning the Portuguese language, dancing in Sao Paulo night clubs on weekends, falling in love for the 2 of them. And building a new brand, that would be different. We are building VEJA with no investors, without raising money, we made it step by step, slowly but strongly. Of course it could have been easier, of course it could have been faster. But that’s what we want : to do it our way, with a freedom that cannot be stopped. And to set up a milestone, a project that other can inspire from. If 2 kids of 24 years old do it, big companies can do it, right ? Check out our new project website here : project.veja.fr