Custom Haircut & Haircolor: Finding Your New Style with Joico's Experts

Sure, the hottest new hair color or cut of the year might be calling your name...but nailing the look means more than tearing out a cookie-cutter magazine photo to show your stylist. In order to achieve truly tailor-made tresses, experts actually analyze your face shape, skin tone, and eye color in ways you'd never expect—and we let you in on those pro secrets in the latest Drab to Fab Webisode, starring International Creative Directors, Damien Carney and Sue Pemberton. In this hot, new instructional video, our team illustrates how easy it is to assess style just like the industry aces—explaining, for example, how a blue-eyed blonde might call for cool, icy highlights...while green eyes typically shine with more golden strands. "It's these very subtle differences that truly harmonize a look," says Damien, who also takes you inside the thinking behind haircuts-as-sculpture...explaining how length, placement of the part, fringe, and layers should differ from client to client. The best part? Armed with these high-end tips, you'll be able to walk into any salon like a pro in the know...and walk out with a personalized look that's made-to-order amazing! GET THE PRODUCTS HERE: http://www.joico.com/joico-products/k-pak/