Are Beauty Brands Getting Away With a Packaging Scam?!

Instagram - james_s_welsh Unboxing Channel - @JaymesPlays1 Thank you so much to Allison for helping with todays video! check out her socials here: Insta tikto kand youtube! @allisonturquoise Have you ever opened a beauty product and felt disappointed by how empty it looked? From chunky jars with barely any cream inside to lip glosses that seem half gone after the first use, under filled packaging is something almost everyone has noticed at some point. It often feels like you are being ripped off, but is that actually what is happening? In this video, I take a deep dive into the concept of slack fill, which is the empty space between the size of a product’s packaging and the amount of product inside. With the help of beauty packaging and sustainability consultant Allison Turquoise, we break down why this happens, when it is legally allowed, and when it crosses the line into deceptive packaging. e.l.f, Rhode, Laneige and many more brands have been accused of purposefully under filling our beauty products in order to scam their consumers! But is this a scam....or is this just how packaging works?!