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PUMA and Neymar Jr. take you into the FUTURE of FOOTBALL with the FUTURE Supercharge

Jan 12, 2023 · 485.3K views

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Format
Campaign
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Shoes
Houses
Puma
Products & items
PUMA FUTURE
Materials & techniques
tpupebax

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DescriptionPUMA has today launched the next evolution of the FUTURE football boot franchise. The FUTURE football boot stands for future of innovation and technology. The boot is all about pushing the boundaries of what can be done on the pitch, all whilst doing it with style. The new FUTURE implements a radical new redesign engMore
PUMA has today launched the next evolution of the FUTURE football boot franchise. The FUTURE football boot stands for future of innovation and technology. The boot is all about pushing the boundaries of what can be done on the pitch, all whilst doing it with style. The new FUTURE implements a radical new redesign engineered for ultimate agility. The new FUTURE features an innovative FUZIONFIT360 dual mesh upper and integrates PUMA exclusive PWRTAPE technology to enhance support for a space-age adaptive fit, so you can focus on driving the opposition crazy, whether you’re playing with or without laces. To allow athletes to unlock their creativity, the FUTURE features engineered 3D textures placed in key contact zones to enhance ball grip and control when passing, dribbling, and finishing. The Dual-Density Motion System Outsole is made up of a PEBAX composition in the heel for stability and explosive energy transfer and a flexible TPU composition in the forefoot for enhanced flexibility when making sharp changes of direction. Made for her, the new FUTURE Women’s fit comes with the volume and instep height based on the anatomical shape of a women’s foot for a high performance fit that puts women first. The upper of the FUTURE features at least 30% recycled materials as a step toward a better future. #PUMA #PUMAFootball #NeymarJr #Football #Future #Technology #FootballBoot

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