How to Use Layrite Cement Clay | Strong Hold Matte Hair Tutorial (Messy or Slick Back)

Strong hold, zero shine 💈 In this video, Zach from Uptown Barbers breaks down how to use Layrite Cement Clay to create both messy textured styles and structured looks with a dry, matte finish. Layrite Cement Clay is perfect for short to medium length hair and works best on fine to medium-thick hair types. Whether you’re going for a messy, lived-in style or a clean slick back, this product gives you the control and hold to keep your hair in place all day. The key to using Cement Clay is proper application—start with a small amount, emulsify it well until it warms up in your hands, and apply it to completely dry hair for the best matte finish and maximum hold. 💪 PRODUCTS USED: Layrite Cement Clay (Extreme hold / matte finish / texture) 🔥 PRO TIPS: Start with a dime-sized amount—add more if needed Emulsify until you feel warmth for better application Apply to completely dry hair for a true matte finish Use hands for texture or a comb for a cleaner look Great for both messy styles and structured slick backs 🌊 FOLLOW LAYRITE: Instagram: https://www.instagram.com/layriteofficial/ Website: https://layrite.com/ 💬 COMMENT BELOW: Messy texture or clean slick back—what’s your go-to?