Barbie loves Gert

The Barbie Loves Gert collection, comprising of 31 looks, celebrates individuality and the South African identity. “I wanted Barbie to experience South Africa to its fullest by integrating an array of South African cultural elements into the collection. Striking pink from the Pedi culture complimented by geometric patterns inspired by the Zulu culture” Explains Coetzee. Using “South African Beadwork in black and white, I took inspiration from the Xhosa culture, I wanted this collection to encapsulate a true South African experience.” As brands that recognises the importance of diversity and inclusion, Barbie and Gert-Johan Coetzee continues to show the impact of representation. Video – Directed & Edited by Paul Tilsley of Competent Artistes. Gimbal Camera: Lebo Jean-Paul. Tripod Camera: Thabo Kekana