Predictive, Protective, Planet-Positive: Redefining Color Cosmetics for 2026

Source: https://www.podbean.com/eau/pb-sm6f2-1adbe37 Featuring: Jane Palmer, CEO, Nature Coatings; Elodie Carpentier, General Manager & Co-Founder, Le Rouge Français; and Shiyan Zering, Senior Research Analyst, Mintel Summary The color cosmetics sector is entering a new phase of transformation. While creativity, self-expression and trend-led innovation remain central to the category, brands are increasingly navigating economic uncertainty, changing consumer expectations, sustainability demands and evolving regulations. In this episode of In Conversation With, industry experts discuss how value, trust, ingredient transparency, artificial intelligence and regulatory change are reshaping the future of makeup and creating new opportunities for brands that can successfully balance performance, sustainability and consumer confidence. Value and Performance Are Becoming Non-Negotiable Consumers remain engaged with color cosmetics, but purchasing decisions are becoming increasingly selective. According to Mintel's Shiyan Zering, value today extends far beyond price. Consumers are evaluating products based on: Performance Longevity Ease of use Reliability As beauty routines become more streamlined, consumers are less willing to experiment with products that fail to deliver immediate results. Pull quote: “Growth will come from solving everyday frustrations rather than chasing trends.” — Shiyan Zering For brands, this creates opportunities to focus on wear performance, comfort, sh