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Prada Holiday 2026 Campaign | "Drawing Prada: Animated by Hand"
DescriptionIntroducing “Drawing Prada”, the Prada Holiday 2026 campaign. A Prada fantasy, created by hand. The Prada Holiday 2026 campaign draws inspiration from the human core of storytelling at the heart of the holiday season. It invents encompassing fantasies, magical impossibilities created by the anachronistic and romantic tMore
Introducing “Drawing Prada”, the Prada Holiday 2026 campaign.
A Prada fantasy, created by hand. The Prada Holiday 2026 campaign draws inspiration from the human core of storytelling at the heart of the holiday season. It invents encompassing fantasies, magical impossibilities created by the anachronistic and romantic technique of hand-drawn illustration, the true protagonist for a series of films.
Starring Prada Ambassadors Sadie Sink, Maya Hawke, Chen Haoyu, Kelvin Harrison Jr., together with Luther Ford – at its heart the Prada Holiday 2026 campaign is a celebration of craft and process. These subjects are embedded in wonderlands of hand-drawn illustration created by artists led by John Pomeroy, a legendary cinematic animator whose eye has helped define some of the leading productions of the past fifty years.
Creative Directors: Miuccia Prada and Raf Simons
Photographer and director: Glen Luchford
Animation direction: John Pomeroy
Talent: Sadie Sink, Maya Hawke, Chen Haoyu, Kelvin Harrison Jr., Luther Ford
Campaign Creative Direction: Ferdinando Verderi
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