Rainbow Riot Color Intensity Haircolor Technique with Sue Pemberton

What do you get when you team the deepest, darkest, most lustrous brunette with vivid flashes of blue, pink, and purple? “Rainbow Riot,” a total work of art that shows you just how easy it is to push the creativity button when you have the Joico’s Color Intensity Collection in hand. Watch International Artistic Director, Sue Pemberton- the architect behind this bold look - crush it right here. More on Joico Color Intensity: http://www.joico.com/joico-products/haircolor/intensity/