Bespoke milliner Justin Smith creating a Heart themed hat supported by the Swatch art Peace Hotel

EP 03. HEART Swatch continues to support ITS, now through ITS Arcademy, in the fitting form of a collaboration between milliner Justin Smith and Swatch Art Peace Hotel for a project based on the concept of HEART. In the ideal continuation of Swatch’s support to ITS and now to ITS Arcademy, milliner Justin Smith is working on the Swatch Art Peace Hotel project based on the concept of HEART. His artwork will remain in the ITS Arcademy as a founding stone and as a memento of the Swatch & ITS relationship. In this episode we visit Justin’s workshop and witness his sources of inspiration and craftsmanship, as he ponders over love and creativity. A multifaceted symbol, a Heart, with a little dose of training and commitment, will transport us inside a fantastic lucid dream. BUILDING THE ARK - THE WEB SERIES Building The Ark is a new web series produced by ITS. It follows the creative paths of 3 fashion designers (all former finalists of ITS) who were challenged to create 3 pieces of fashion-art inspired by 3 different concepts: THE FAMILY (the family of ITS and the network), THE HEART (the symbol of ITS and the Creative Archive), THE FUTURE (ITS ARCADEMY, the under-construction evolution of ITS). Each designer will take us into their creative process, sharing thoughts, showing their tools, their workplaces, the complete making-of. Noa is a designer from Israel, currently hosted at Diesel HQ for the internship won at ITS2020, who has a penchant for stylising graphic op