BERSHKA | SSSTUFFF

BERSHKA x SSSTUFFF Under the name ‘BERSHKA x SSSTUFFF’, BERSHKA presents its new collaboration with SSSTUFFF, together creating an innovative capsule collection in which creativity meets the eclectic style of the Barcelona-based brand. The launch of BERSHKA x SSSTUFFF is made up of 34 interactive pieces inspired by the characteristic and iconic Asian supermarket, the main theme of the Catalan brand. Each of the pieces holds a unique narrative through details evoking the frenetic vibe of everyday shopping, with recognisable graphic details such as offers, posters, detergents, frozen products or beverages. Graphic elements play a central role in this collaborative collection, appearing both on garments and accessories. The mix of prints and colours, as well as the use of fabrics such as nylon, mesh, plush, knitwear and denim with a shiny effect, all stand out. The garments and accessories have been conceived with the aim of offering more than just mere functionality. According to Jepi and Ho, the co-creators of SSSTUFFF, ‘We wanted to create something that was more than just a simple garment; we were looking for an experience’. The collection had to reflect the creative, fun and interactive vision characteristic of the brand The ‘BERSHKA x SSSTUFFF’ collection is now available at www.bershka.com and in select physical Bershka stores. About SSSTUFFF: Since it was founded in 2019, the cult brand SSSTUFFF has forged a name for itself in the world of creative fashion thanks t