7 T-Shirts Only Old Money Wears (And Why It's Never Hugo Boss)

7 T-Shirts Only Old Money Wears (And Why It's Never Hugo Boss) These are seven t-shirts only old money wears, and not one of them is Hugo Boss. Old money t-shirts come from makers whose whole business is the shirt, not the logo on the chest. This video walks through seven heritage t-shirt makers: Schiesser, Velva Sheen, Zimmerli, Petit Bateau, Merz b. Schwanen, John Smedley and Sunspel. You'll hear how each one started, from a ballroom on Lake Constance to a Derbyshire mill that has been running since 1784, and what has happened to its ownership since. We also look at why Hugo Boss, now close to half owned by Frasers Group, sells shirts the other way around, with a brand to protect and a logo built to be seen. Along the way you'll get three simple questions to ask before buying your next tee: where it was made, what the cotton is, and whether the company would still be worth buying from if you cut its name out of the neck. If you care about quiet luxury, heritage menswear, or simply a better white t-shirt, this one is for you. #OldMoney #QuietLuxury #MensStyle #Menswear #Tshirt #Sunspel #HugoBoss #StealthWealth #HeritageBrands #LuxuryFashion #OldMoneyStyle 1. Sunspel – The Classic T-shirt (Sunspel Journal) https://www.sunspel.com/blogs/the-journal/sunspel-icons-the-classic-t-shirt 2. Sunspel Long Eaton Factory (Sunspel Journal) https://us.sunspel.com/blogs/the-journal/long-eaton-factory 3. Sunspel – Wikipedia https://en.wikipedia.org/wiki/Sunspel 4. Sunspel – B