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Bershka | Custom Lab by Carolina Lindberg

Mar 25, 2022 · 1K views

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Format
Campaign
Category
ClothingAccessories
Houses
Bershka
Materials & techniques
embroidery

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DescriptionWe are back with the first addition to our recently launched CUSTOM LAB, the innovative approach to clothing and accessory customisation that furthers Bershka's commitment to supporting co-creation. This time we feature the collab with Carolina Lindberg, the Madrid- and London-based visual artist whose creative univerMore
We are back with the first addition to our recently launched CUSTOM LAB, the innovative approach to clothing and accessory customisation that furthers Bershka's commitment to supporting co-creation. This time we feature the collab with Carolina Lindberg, the Madrid- and London-based visual artist whose creative universe, originally influenced by the graffiti subculture, has evolved into her personal contemporary visual language. The result is the product of a steady progression in her exploration of contemporary techniques and media to create her own artistic discourse. This new embroidery option is an addition that offers a series of graphic designs we created together with Carolina that you can now add to your favourite Bershka clothes and accessories. If you too want to own a piece of Carolina Lindberg's art in your wardrobe, all you have to do is log on to the Bershka app, go to the CUSTOM LAB section, choose the item, the graphic designs and/or print that speaks to you the most, and leave the rest to us. About Carolina Lindberg Carolina Lindberg is a Spanish artist who moved to London to grow as a professional. She attended the prestigious Central Saint Martins school and decided to settle in the British capital in 2017, where she opened her own studio. Today, she has racked up a number of major collaborations thanks to her distinctive and experimental universe filled with figures, typefaces and symbols that only serve to reaffirm the artist's enormous talent.

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