"METAMORPHOSIS - dialogues about change" - BFW Talk Format Panel 3

In collaboration with Vogue Business and eBay, Fashion Council Germany is introducing ‘METAMORPHOSIS – dialogues about change’ powered by eBay, a new talk series as a part of Berlin Fashion Week. The series features international and national experts in circular economy and the fashion industry, engaging in dialogue about the various facets and essential transformations needed in our industry. Panel 3: "XR Retail Revolution: Redefining Product-Centric Shopping for Longevity and Value" With: Ann Claes (Co-Founder I MASJIEN), Harald Sipple (CEO I Reverse-Retail), Marjorie Hernandez (Co-Founder I LUKSO), Mike Charalambous (CEO I Threedium), Jasmien Wynants (Co-Founder I MASJIEN) Explore the transformative potential of new technologies in revolutionizing retail experiences across diverse consumer touchpoints. From virtual showrooms to augmented reality try-ons, discover how technology is reshaping the way products are presented and experienced. Our panelists delve into the intersection of digital fashion retail with the growing emphasis on longevity and value in consumer culture, examining how these technologies can foster deeper connections between products and consumers while promoting sustainability and durability. You can gain insights into the future of retail and the role of technology in driving engagement and greener customer behaviour. More about the format via: https://www.fashion-council-germany.org/metamorphosis