Go Behind the Screens of Martine Rose’s Democratically Digital Fashion Show

London’s favourite menswear designer Martine Rose invited anyone and everyone to her interactive fashion show What We Do All Day. SHOWstudio went behind-the-scenes to find out what goes into a Martine Rose show, sharing exclusive never-before-seen footage. Martine Rose, stylist and art director Tamara Rothstein, design studio International Magic, Agency Eleven founder Laura Dooley and casting director Isabel Bush offer insider knowledge as they reveal the process behind creating the digital showcase which took place inside a simulated housing block inhabited by 24 Martine Rose characters from around the world, including special celebrity guest Drake. With community at the core of the Martine Rose brand (she has previously presented runway shows and lookbooks set in London cul-de-sacs, markets and living rooms), the show was unveiled for a limited time on 12 January 2020 and is an intimate meditation on human beings and our relationship to interiors in a post-lockdown world. Interviews by: Hetty Mahlich Guests: Martine Rose, Tamara Rothstein, Isabel Bush, Laura Dooley and International Magic: Adam Rodgers, Agnete Morell, Ben McKinnon Film Edit: Rei Nadal Title Design: Zachary Mayne Content Edit: Calum Knight Martine Rose S/S 21 Video Footage: Courtesy of Martine Rose using the iPhone 12 Pro and iPhone 12 Pro Max Special Thanks To: Martine Rose, Agency Eleven Established in November 2000, SHOWstudio is an award-winning fashion website, founded and directed by Nick Knight,