Bershka | Custom by Benedikt Luft

We expand the possibilities of our CUSTOM LAB with the new Bershka collaboration with BENEDIKT LUFT, the German illustrator and graphic designer known for his fluid style and interest in the connection between humans and nature. In this new chapter of the innovative proposal by Bershka.com where you can personalise your favourite garments with a wide selection of prints, embroidery and other details, we focus on the esoteric world through a series of designs that imitate the aesthetic of tarot cards. We have expanded both the stitch and the print options with the five designs created by the artist: the mirror, the butterfly, the horse, the flower and the UFO. You can embroider them on your favourite garment in six different colours or print any of the tarot card designs available. We also expanded the canvases that you can use for your customisations: we include new models of t-shirt, sweatshirts, accessories and even denim. For the more indecisive, we created a video quiz where we help you to identify the design that suits you best, depending on your personality. You can find it on Bershka’s official social media (@bershka). The new designs by BENEDIKT x BERSHKA are now available in the CUSTOM LAB of www.bershka.com. About BENEDIKT LUFT: Benedikt Luft grew up in a small town surrounded by woods in the centre of Germany. After working as an operator in a waste water plant, he studied communication design. Now, the illustrator lives in Frankfurt am Main and creates works