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Kunogigi at APLF
DescriptionHow Kunogigi Became One of China's Fastest-Growing Handbag Brands 👜 Kunogigi has evolved from a digitally driven designer label into an omnichannel business with over 30 stores across China. Worn by celebrities like Zhao Lusi and Curley G, the brand is now focused on building a supply chain that can sustain its rapiMore
How Kunogigi Became One of China's Fastest-Growing Handbag Brands 👜
Kunogigi has evolved from a digitally driven designer label into an omnichannel business with over 30 stores across China. Worn by celebrities like Zhao Lusi and Curley G, the brand is now focused on building a supply chain that can sustain its rapid growth.
In this exclusive interview at APLF, Supply Chain Director Yang Lidan discusses:
✅ How Kunogigi is adapting its sourcing strategy for omnichannel expansion
✅ What the brand looks for in leather suppliers beyond just material quality
✅ Why upstream sustainability and deeper supplier partnerships are key to future growth
📖 Prefer to read? Click here for the full blog post: https://www.aplf.com/2026/07/23/kunogigi-is-rethinking-its-supply-chain-for-its-next-stage-of-growth/
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About Kunogigi:
Founded in Hangzhou, Kunogigi has become one of the most recognizable names in China's designer handbag market through distinctive designs, accessible pricing, and a strong emphasis on leather quality. The brand now operates more than 30 physical stores nationwide and continues to expand its presence both online and offline.
#Kunogigi #APLF #LeatherSourcing #SupplyChain #ChineseFashion #DesignerHandbags #Sustainability #BuyerInterview
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