Poof! Watch This Pro Volumize Her Hair In An Instant With New Rise Up Powder Spray

New Rise Up Powder Spray just rose to the ultimate challenge: lifting Joico Global Brand Storyteller, Olivia Smalley’s long, blonde hair on one of her flat-as-a-pancake days, delivering immediate volume and texture in a single, breezy “puff” of product. Just one pump of the unique Rise Up nozzle instantly dispensesa super-fine dose of lightweight, flexible volumizing action throughout the hair; which means you’ll experience immediate volume and light texture at the roots –plus protection against volume-busting pollutants. Formulated with nourishing Moringa Seed Oil, a rich source of antioxidants, Vitamins A and E, Zinc, and Silica—all fundamental to creating healthy, strong, damage resistant hair. Watch Olivia elevate her flat hair with Rise Up Powder Spray