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The Prada AI Contradiction: Fashion vs Algorithms
DescriptionSomething strange is going on at Prada. For a few seasons now, Prada's messaging has seemed confusing and somewhat contradictory. The most recent example obviously being the front-row seat for Mark Zuckerberg and wife, while simultaneously calling AI one of the greatest threats to fashion. As others have pointed out, More
Something strange is going on at Prada.
For a few seasons now, Prada's messaging has seemed confusing and somewhat contradictory. The most recent example obviously being the front-row seat for Mark Zuckerberg and wife, while simultaneously calling AI one of the greatest threats to fashion. As others have pointed out, Prada wants to display hyper-intellectualism with their press releases - but their actions fall flat.
But Prada isn't wrong - AI is a threat to the fashion industry, and worldwide industries as a whole - livelihoods are at stake and with massive layoffs happening (thanks in no small part to Zuckerberg) it seems like something has to give. Not to mention the environmental toll, which fashion is already a major contributor to.
What do you guys think? Does Prada need to do better, or is it all just harmless noise?
A Prada Show So Good It Overshadowed Mark Zuckerberg: https://www.runwaylive.com/a-prada-show-so-good-it-overshadowed-mark-zuckerberg.html
Fashion Roadman - Prada Is Brilliant, But Has It Become Too Intellectual?: https://www.youtube.com/watch?v=8DnRLLX0dmI
00:00 - Intro
01:40 - Mark Zuckerberg Front Row
06:37 - Prada Using AI in Advertising
10:12 - The Impact of AI on Fashion and the Economy
11:50 - Fashion AI Fakes and Scams
12:52 - Godspeed and Using AI Art for Your Brand
14:17 - The Environmental Toll
15:25 - Where Does It Lead?
16:30 - Matieres Fecales and the 1 Percent Show
17:53 - Outro/Conclusion
#prada #ai #parisfashionweek #rafsi
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