YOU WON’T BELIEVE THE CHANGES AT SAINT LAURENT | NEW CEO + WILL THEIR STRUGGLING SALES CONTINUE?

I am absolutely shocked by Kering Group's recent executive leadership changes across their brands like Saint Laurent and Balenciaga, in response to their enduring trend of struggling sales. Recent financial reports show that Kering's Group's sales were down 15% across the board in Q3 of 2024, and Saint Laurent's sales were down 13%. Saint Laurent has even been decreasing prices of their bags and accessories to try and help improve sales! On top of that, Saint Laurent's former CEO Francesca Bellettini had been focused on her "second" job, acting as Deputy CEO across ALL of Kering Group's fashion brands. Her time was obviously split so she can't dedicate enough time to Saint Laurent, so I understand why Kering Group wanted to appoint new leadership. But Saint Laurent's new CEO is a truly confusing and controversial pick: Cedric Charbit, who was formerly the CEO of Balenciaga. Yes--Cédric Charbit, the same person who ran Balenciaga during all of its recent controversies, uninspired designs, and overall downfall over the past few years. In my opinion, based on his tenure at Balenciaga, Charbit doesn't seem like he's shown the business acumen to successfully manage and grow a top luxury house. So I'm terrified that he may make poor decisions that will ruin the luxury brand that we all know and love. Only time will tell. And to further the bleakness of Saint Laurent's future, they also took their CCO, Gianfranco Gianangeli and named him as the new CEO of Balenciaga. So Saint La