Dubai: Harnessing the Power of Fashion’s Global Crossroads | BoF CROSSROADS 2025

Over the last few decades, Dubai has evolved from a small trading port into a sprawling metropolis. Favourable economic policies, rapid infrastructure development and a strategically prime position — right at the crossroads of Europe, Asia, and Africa — have collectively drawn executives, tourists, an eager young workforce, and investors to the vibrant emirate. As the host of one of the region’s most-watched talk shows and founder of influencer marketing agency Bukhash Brothers — alongside numerous ventures spanning sports, beauty, fashion and food — Anas Bukhash has witnessed this transformation first hand. “I’m an entrepreneur at heart,” Bukhash said. “Dubai doesn’t fit everybody, but if you’re fast and you have a dream, I think Dubai is one of the few places in the world where you could be the first.” Subscribe to BoF’s YouTube channel to never miss a video. CONNECT WITH THE BUSINESS OF FASHION: Web: https://www.businessoffashion.com Twitter: https://www.twitter.com/BoF Facebook: https://www.facebook.com/businessoffa... Instagram: https://www.instagram.com/BoF LinkedIn: https://www.linkedin.com/company/the-... Pinterest: https://www.pinterest.co.uk/fashionbu... Newsletter: https://www.businessoffashion.com/new... ABOUT THE BUSINESS OF FASHION: The Business of Fashion is a next-generation fashion media company conceived for today’s global and hyper-connected world. Founded in 2007 by Imran Amed, BoF is known for its authoritative, agenda-setting point of view on t