MELINDA LOOI and MATERIALISE First 3D PRINTED FASHION SHOW in Asia 14 June 2013

MELINDA LOOI & MATERIALISE PREPARING ASIA'S FIRST 3D PRINTED FASHION SHOW (THE MAKING OF / BEHIND THE SCENES) What happens when you take a Belgian-based pioneer in Additive Manufacturing (also popularly known as 3D printing) software and solutions and combine it with an award-winning Malaysian fashion designer? The results are a spectacular marriage of technology and fashion, as evidenced in Asia's very first 3D printed fashion show, presented by Materialise Malaysia and Melinda Looi. The theme of the night was "Birds". An avid lover of nature and the environment, Melinda Looi professes to have always been inspired by these beautiful, flighty creatures that are an amazing engineering feat by Mother Nature herself. The designer sent a collection of five avian-inspired creations down the runway -- Face It (headgear), Stand on Me (wedges), Her Love and Strength (necklace), Let Her Shine (skirt), and Open Wings (cape). Models presented Melinda's creations in nude bodysuits, with equally minimalistic hair and makeup so as not to distract from the fascinating details and mechanisms of each outfit. For more information please contact: press@melindalooi.com