Impressively Bad Skincare Science: Matter of Fact

Update (14/9/2022): Dr Julian Sass (@scamander14 on IG), a biostatistician and full-time employee of Matter of Fact (Director of R&D and Education) has publicly accused me of bullying him in a video. My response: https://docs.google.com/document/d/e/2PACX-1vSZJGmDj4fGeJiOHu7w69vNtko_8CY23EEeTDuR1BNN3LjpSDiRpj3Jr8OaLBRbk6R_o8j0c9kpIel9/pub Relevant to this video: * He didn't disclose his employment by MoF, even in his video accusing me. This is illegal according to FTC guidelines. * He was one of the influencers paid to compare ascorbic acid to hydroquinone. A few weeks before the post went live, I had privately explained to him that a similar claim in a sponsored post counted as the brand’s claims. Interestingly, it seems that his job at MoF includes… checking social media posts for illegal claims. * Some of the criticisms he’s interpreted as “bullying” are to do with the accuracy of his posts. In his video he seems to have confused “organic” with “inorganic”, and thought zinc oxide and titanium dioxide contain hydrogen... or just didn’t care enough to read what he was citing. Neither option is reassuring. * Additionally, Matter of Fact’s social media “science education” is still questionable – for example, saying asiaticoside is also known as “purified centella asiatica extract”, and glycyrrhetinic acid “purified extract of licorice root”. This makes as much chemical sense as calling gold “purified mud”. * I think these points further speak to Matter of Fact’s bastardisati