Prada Fall/Winter 2026 Campaign "Simple Stories" | Chen Haoyu

Prada Ambassador Chen Haoyu in “Simple Stories”, the Prada Fall/Winter 2026 campaign. An embrace of intimate gesture and private moments, the film presents imagery that valorizes the extraordinary within the ordinary. Instants are immortalized and afforded consequence, allowing the smallest movements, expressions and exchanges to assume significance. #PradaFW26 #Prada Creative Directors: Miuccia Prada and Raf Simons Film Director: Barry Jenkins Campaign Creative Direction: Ferdinando Verderi Talents: Chen Haoyu, Kelvin Harrison Jr., Hunter Schafer, Troye Sivan Subscribe to Prada’s YouTube channel: https://www.youtube.com/@Prada?sub_confirmation=1 Follow Prada on Instagram: https://www.instagram.com/prada TikTok: https://www.tiktok.com/@prada Facebook: https://www.facebook.com/Prada X: https://x.com/Prada