Standing Out While Staying Credible: Brand Desirability Today

From multi-ambassador strategy to measuring meaning over reach, this conversation explores how credibility is built, protected, and proven. Join Reebok's EVP Stefani Fleurant and Glossy's Jill Manoff with Launchmetrics CMO Alison Bringé as they unpack what's really driving brand desirability today, and understand what fashion, sportswear and beauty brands need to prioritize next to stay culturally relevant and commercially strong.