This Watch Company Refuses to Make 'Normal' Watches — Here's Why That Works

Crispin Jones from Mr Jones Watches is back on Casual Watch Reviews — last time we had him it was the double interview with Jörg from Christopher Ward, right as that Limited Edition collab dropped (sold out in 48 hours, if you remember). This time we go deep on how Mr Jones actually works: from Crispin's sculpture and interaction design background at the Royal College of Art, to why they moved all production to London, to the honest reason they've never chased the luxury price bracket. We also get into the Beano collaboration, the print technicians' "remix" project breathing new life into old archive designs, and why every single dial gets airbrushed by hand. Mr Jones Watches: https://mrjoneswatches.com CHAPTERS 0:00 Welcome Back & The Christopher Ward Collab Recap 1:27 Printing Nightmares on Domed Sapphire Crystal 3:31 From Sculpture Degree to Founding Mr Jones Watches 5:47 Discovering Pad Printing & the Shift to Collaboration 8:04 "A Perfectly Useless Afternoon" & Concealing Time in Art 9:42 Mystery Dials, History & Why Phones Freed the Watch 11:24 Pricing Philosophy: Craft Without the Luxury Markup 13:35 Fine Art Printmakers & the Airbrushing Technique 15:27 Scouting Artists: Degree Shows & Unsolicited Submissions 19:22 The Beano Collaboration: Dennis the Menace 22:13 Printers' Editions: Reviving the Archive 25:46 The Secondary Market & Watches With a Life of Their Own 28:00 Mr Jones' Lifetime Service Promise 28:34 Wind-Up Watch Fairs & the British Watchmaking Scene 30: