Fashion Month Awards: Prada’s Viral Stunt, Chanel’s New Era & Tech Billionaires in the Front Row

Fashion Month is over, and Amy Odell and New York Times bestselling author of Deluxe: How Luxury Lost Its Luster Dana Thomas are handing out the Fall 2026 Fashion Month Awards. They break down the biggest moments from New York, Milan, and Paris Fashion Week, including: • Prada’s viral runway stunt • Marc Jacobs’ surprising show • The rise of fashion watch parties that are opening the industry to the public • Why tech billionaires like Mark Zuckerberg are suddenly sitting front row • The most awkward celebrity sightings • The best (and the weirdest) trends from the season • What Chanel’s new era under Matthieu Blazy could mean for fashion Plus: why fashion shows may be evolving into something more like sporting events for fans rather than exclusive industry gatherings. Part two of the Fashion Month Awards is available for Back Row Premium subscribers. Subscribe at https://www.backrow.net/ for more insider reporting on the fashion industry, or in Apple Podcasts or Spotify. 00:00 Introduction 01:20 Fashion Month big picture 04:00 Is fashion entering the millennial designer era? 06:30 Loudest viral stunt: Prada’s runway trick 10:00 Fashion watch parties changing the industry 15:30 Why fashion shows should be open to the public 20:50 Sleeper hit of Fashion Month 24:30 Most awkward front row celebrity 28:00 Tech billionaires in fashion 31:50 Hardest working front row celebrity 34:20 Best trends of the season 36:40 Weirdest trend: the return of “tails” Support the show: • Foll