PRADA GENTLE MONSTER Eyewear Collaboration with Kentaro Sakaguchi

Prada and Gentle Monster introduce the PRADA GENTLE MONSTER eyewear collaboration, a new expression of contemporary eyewear inspired by Prada’s unique aesthetic and Gentle Monster’s intriguing vision. Featuring Prada Ambassador Kentaro Sakaguchi, the campaign revolves around the concept of a book, where five fictional forces, earth, water, fire, air, and love, blur the lines between reality and imagination. Defined by sharp lens edges, architectural angular fronts, and sleek titanium temples featuring the Prada logo, the collaboration is available for a limited time across select Asian markets, including Japan, China, Hong Kong, and South Korea. JAPAN EXCLUSIVE POP-UP PRADA AOYAMA 5-2-6 Minami-Aoyama, Minato-ku, Tokyo Opening on July 3 GENTLE MONSTER TOKYO AOYAMA 5-3-2 Minami-Aoyama, Minato-ku, Tokyo Opening on July 3 JAPAN LAUNCH – offline July 6 and online July 7 KOREA LAUNCH - offline and online July 31 CHINA LAUNCH - offline and online September 12 Discover more on Prada.com and gentlemonster.com #PradaGentleMonster #PradaEyewear #Prada #GentleMonster Subscribe to Prada’s YouTube channel: https://www.youtube.com/@Prada?sub_confirmation=1 Explore more collections and stories at Prada.com Instagram: https://www.instagram.com/prada TikTok: https://www.tiktok.com/@prada Facebook: https://www.facebook.com/Prada X: https://x.com/Prada