How True Grey Works: The Science Behind Our Silver Glow Treatment | Wella Professionals

Join Julie Lapite, Wella Professionals Color Expert to find out more about the AquaTone technology used to create Silver Glow, an oxidative silver revitalizing treatment created to enhance naturally grey hair. Free of commitment. Free of damage. Unlike conventional toners created with a multitude of color pigments, True Grey use a subtle & soft oxidative base of TRUE GREY PIGMENTS which mimic the natural hues and vitality of beautiful grey hair, while fading away naturally. The technology has a neutral PH OF 7, LIKE PURE WATER, and just like pure water, it will maintain the original structure of the hair and its cuticles, without lifting the natural hair either. It has been consciously designed without ammonia, MEA, and without animal-derived ingredients and perfume. It is also dermatologically tested. Now, you can help clients looking to embrace their greys glow! Learn more about the True Grey range: https://www.wella.com/professional/en-EN/hair-color/true-grey Subscribe to the Wella Professionals channel for the latest hair trends, tutorials and we’ll notify you every time we upload a new video. You can also find us on: - Instagram: http://www.instagram.com/WellaHair - Facebook: https://www.facebook.com/wellaprofessionals - Twitter: http://www.twitter.com/WellaPro - Our website: http://www.wella.com #WellaEducation #GreyHair #TrueGrey