Prada Fall/Winter 2026 Campaign "Simple Stories" | Hunter Schafer

Scenes from life. Prada Ambassador Hunter Schafer appears in “Simple Stories”, the Prada Fall/Winter 2026 campaign. A glimpse into a personal world, the film observes instinctive posture and natural attitude. Hunter Schafer’s gestures bring clothes into a rapport with the body, becoming an expression of individuality. At times knowing, at others unawares, these private moments question the line between actuality and fantasy - to act, or react. #PradaFW26 #Prada Creative Directors: Miuccia Prada and Raf Simons Film Director: Barry Jenkins Campaign Creative Direction: Ferdinando Verderi Talent: Hunter Schafer Subscribe to Prada’s YouTube channel: https://www.youtube.com/@Prada?sub_confirmation=1 Follow Prada on Instagram: https://www.instagram.com/prada TikTok: https://www.tiktok.com/@prada Facebook: https://www.facebook.com/Prada X: https://x.com/Prada