The Technology Behind Our Ultimate Color Line | Wella Professionals

Discover how our new Ultimate Color line works. This new system is packed with powerful ingredients and cutting-edge technology. Ultimate Color is enriched with Glycine and B5, while also featuring our patented technology and built-in metal purifier. Glycine is an antioxidant which works to combat free radicals, acting as a shield hair from oxidative damage, while the built-in metal purifier technology guards the hair against harmful metal exposure. So, truly a technology that works from the inside out. Color care isn't just about protection and color vibrancy, it's about replenishing the moisture too. That's why B5 is such a game-changer. It helps replenish moisture, helping to retain it from scalp to ends. The result? Hair not only looks and feels healthier, but it's revitalized with color vibrancy, lasts up to 10 weeks*. All the products have a captivating fragrance too. *With regular use of ULTIMATE COLOR regimen from salon to home. SUBSCRIBE to our channel for the latest hair trends and get notified every time we upload a new video! http://bit.ly/wellavideos SIGN UP TO E-EDUCATION here: http://www.wella.com/education SHOP OUR PRODUCTS ONLINE here: http://www.wellastore.com -- Want more Wella Professionals? Connect with us! – Instagram: http://www.instagram.com/WellaHair Facebook: https://www.facebook.com/wellaprofessionals Twitter: http://www.twitter.com/WellaPro Website: http://www.wella.com Find a Wella salon! http://www.wella.com/profession