Lumishine Product Knowledge Series…Chapter 5: Gray Coverage

No more gray days ahead, as Joico International Guest Artist and celebrated educator, Ricardo Santiago, is about to change the nature of your gray-coverage business in another eye-opening installment of the LumiShine Product Knowledge Series. In this must-watch class, you’ll find out just how easy it is to increase salon revenues by providing absolutely consistent, dependable gray-coverage results for your clients; and see the financial benefits of return appointments every four-to-six weeks. Get ready to learn… • How to achieve 100% gray coverage with LumiShine Permanent Color • Tricks and tips for achieving perfect gray blending and coverage with Demi-Permanent Color • The key to customizing formulas that result in consistent gray coverage in a variety of salon scenarios For more tutorials and how to’s visit https://www.joico.com/education-on-demand/