adidas | Allbirds FUTURECRAFT.FOOTPRINT Made to Fit the Planet ​E04: The Art of Reduction

LESS, MORE: ​ We reduced, refined and rethought every component of the shoe. We chose carbon light, recycled and natural materials for the upper. The midsole designs out the need for a torsion bar and combines bio-based adidas LIGHTSTRIKE and Allbirds SweetFoam®, made with 18% sugar cane. The outsole uses 10% natural rubber in a new process. In construction, we created pattern efficiency using the tangram principle, allowing us to piece together the shoe like a puzzle to minimize waste. Smart redesign and reductions at every step for a footprint to fit the planet.