How Louis Vuitton Built a $500 Billion Luxury Empire

My goodness the LVMH history is complicated. Dating back to 1833 it took an incredible amount of time to get the conglomerate to a point where Arnault would even want to steal it from Alain Chevalier (Moet-Hennessy) and Henri Racamier (great-grandson-in-law of Louis Vuitton). However, when the time came, he was underestimated and together with Guinness they stole the company from the founding families to protect their own interests (steal here used as in took surreptitiously, not anything illegal) - and you can't really blame them. Beauty Channel: https://www.youtube.com/@underskinYT Patreon: patreon.com/understitch BUY MY BOOKS: ISABELLA BLOW BOOK: https://amzn.to/3ReT95M CHANEL BOOK: https://amzn.to/3WGDyi3 Unless otherwise obvious, photos in this video are from Getty Images or Alamy under their editorial terms used for non-commercial websites, blogs and social media posts illustrating matters of public interest.