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The Art & Science of Fragrance - Episode 2: Pioneering Through Science

Feb 16, 2024 · 11.4K views

In this video

Format
Documentary
Category
Fragrance
Houses
L'Oréal

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DescriptionFragrance creation is a scientific symphony. Each perfume is a subtle alchemy of natural and synthetic raw materials. Each plays a crucial role. Nature brings its richness and spontaneity, while synthetics contribute precision and performance to sculpt the various facets of the perfume. All these materials are the subjMore
Fragrance creation is a scientific symphony. Each perfume is a subtle alchemy of natural and synthetic raw materials. Each plays a crucial role. Nature brings its richness and spontaneity, while synthetics contribute precision and performance to sculpt the various facets of the perfume. All these materials are the subject of expert sciences, with the aim of evoking powerful emotions. Green Sciences emerge as an extraordinary field of innovation, opening new creative horizons for perfumers. They enable the expansion of the creative palette with new ingredients that bring olfactive uniqueness while minimizing environmental impact, as well as innovative extraction processes, such as our exclusive partnership with Cosmo International Fragrances. This slow and waterless process with low energy consumption, will allow the creation of 100% natural and pure extracts.

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