Gray Coverage for a Rich Brunette with Vero K-PAK Age Defy Color

Old scenario: Grey starts coming in and you cover it--fast--with a one-note brunette shade that reveals harsh roots every time you turn around. New scenario: You give aging hair a youthful warmth with playful, hand-painted highlights and lowlights that cover the grey, yet lend a soft balance of peekaboo dimension. Watch Joico Color Star, Eric Mayes, bring this concept to life with Vero K-PAK Age Defy, the product that physically changes the texture of grey strands, kissing goodbye to those pop-up frizzies, while diffusing hair with the most seductive, rich brunette sheen. More formulas, videos and techniques: http://www.joico.com/joico-products/haircolor/age-defy/